Kincaid Reading Level

It is suspected that the readability of a web page is one of the ranking factors used by the search engines.


Readbility & Ranking Article
Wikipedia Article on Flesch-Kincaid
Google Page Rank

Although now dismissed by Google, Page Rank is a rough indicator of the number of quality backlinks to a site.


Original Page Rank Paper
Wikipedia Article on Page Rank
Document Age

Search engines are always looking for fresh content and use this as a ranking factor. Fresh content will also aid indexation of your site.


SEOMoz Post on Fresh Content
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SEO Checker
Use this tool to compare your site against competition for a key search term.

The example given compares www.scotiasystems.com against other sites which are targeting the phrase "web design nova scotia".

 

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